Enhancing Nonprofit Marketing with Generative AI: Mastering the Art of Creative Prompts

02/13/2024 10:00 AM - 01:00 PM ET

Category

In-person session

Admission

  • $25.00  -  Member
  • $50.00  -  Non-Member

Location

Grace Leadership Institute
701 Holland St
Erie, PA 16501
Room Number: Upstairs Classroom

Description

Join us for an exclusive workshop designed specifically for nonprofit marketing leaders and directors. In this two-hour session, you'll discover the transformative power of Generative AI tools in enhancing your marketing strategies.

Key Focus:

  • Understanding Generative AI: Learn how text, image, and speech generation tools can serve as powerful allies in your marketing toolkit.

  • Creative Prompt Crafting: Dive into the art of creating effective prompts to generate compelling content for your nonprofit.

  • Empowering, Not Replacing: Embrace these tools as augmentations to your skillset, not replacements, enhancing your day-to-day operations.


Who Should Attend?

  • Marketing leaders and directors from nonprofit organizations.

  • Those seeking innovative ways to bolster their marketing efforts with limited staff.

No extensive experience in AI or marketing required – Mike will guide you through every step!


Workshop Highlights:

  • Interactive Learning: Engage in a mix of lectures, discussions, and hands-on experiences.

  • Practical Application: Leave with the ability to immediately apply what you've learned to create content ideas and frameworks for your organization.

  • Resource Sharing: Gain access to a collection of creative prompts, helpful links, and ongoing resources to support your future endeavors.


Unique Benefits:

  • Tailored specifically for the unique challenges and needs of nonprofits.

  • Opportunities for hands-on practice, Q&A sessions, and enriching discussions over lunch.


Don't miss this opportunity to revolutionize your nonprofit's marketing approach with the latest in Generative AI technology. Elevate your organization's voice and impact with skills that will set you apart. 

From 10 a.m.-12 p.m., you will have the opportunity to learn from Mike, along with a hands-on application. Attendees are encouraged to bring a device of their own. Lunch will be provided at noon and will include questions and conversation. 

More About Mike

Meet Mike Richwalsky, a digital marketing and web development guru with over a quarter-century of experience. His journey began in higher education marketing, which paved the way to founding his own agency, Gas Mark 8, in 2012. In 2018, he went full time, dedicating his time and talents to helping non-profits, educational institutions, and healthcare organizations leverage the digital world.

Mike is a staunch advocate for the power of the internet as a tool to spread knowledge and services globally. He's a familiar face at conferences and webinars, known for his knack for demystifying complex tech topics with flair and ease.

His mission is more than just business; it's about making a positive impact. Mike and his agency are committed to working with organizations that aim to better the world. His ambition? To grow his agency to support even more of these change-makers across the nation.

Away from the digital landscape, Mike's life revolves around music, movies, and most importantly, his two sons. His approach to life and work is all about keeping things fun and relatable, while ensuring technical concepts are as clear as day to his audience.
His work has been recognized with many Graphic Design USA and CASE awards, and he was named a Creative Spark Award Winner by the Advertising Federation of Northwest Pennsylvania for excellence in electronic communications and marketing for his work in the Erie community.